Films, project images and event records from Saygın Şenel’s work across BAU Campus, entrepreneurship, creative production and artificial intelligence.
Featured videos
BAU Campus · Official introduction
Education, research, entrepreneurship and campus life. Bahçeşehir University’s YouTube channel.
BAU Hub Invest · Ideas into ventures
The programme’s target of up to TRY 200 million in investment support over two years.
▶ Watch filmBAU Studios · Creative production
VideoSanat’s film introducing the studios and their creative production environment.
AI in Higher Education · Full session
Saygın Şenel and Dr. Nil Girgin Kalıp at Future AI Summit 2026.
BAU Global · Education beyond borders
The education network’s introduction film, featured on the official BAU Global website.
Future AI Summit 2025 · Opening address
Saygın Şenel on artificial intelligence, people and the future of universities.
Projects and areas of contribution
BAU Campus and Future Campus
Strategic communication, brand architecture and content
Bestimage Group teams, led by Saygın Şenel, connect BAU Campus’s brand language, digital communication, event storytelling and visual design through a shared strategy. The BAU Future Campus work communicates research, technology and entrepreneurship through brand identity and promotional content.
BAU Hub Invest
Project implementation and entrepreneurship
Saygın Şenel is one of BAU Hub Invest’s project implementation leads. Developed with strategic technology partners, the programme aims to support technology ventures by students, graduates and academics through investment, mentoring and business connections. Up to TRY 200 million over two years is the announced investment support target.
BAU Studios: from ideas to production
Contribution to the studios and creative communication
BAU Studios provides a collaborative production environment for game design, filmmaking and animation students. In his launch-period post, Oytun Kal thanked Saygın Şenel, Serdar Şenel and their teams for their efforts in establishing the studios. Virtual production and motion capture connect education with professional creative practice. VideoSanat’s introduction film documents this environment.
AI and the changing university
Educational vision, talks and strategic discussion
In their 2026 panel, Saygın Şenel and Dr. Nil Girgin Kalıp discussed AI in education, research and university management. Topics included personalised learning, academic production, research productivity and universities as technology creators. Şenel’s educational perspective connects AI literacy with questioning, verification and human judgement.
Future AI Summit
Brand and event communication; addresses and panels
Bestimage Group’s work for the 2024 and 2025 summits brings together visual identity, digital communication, promotional content and the event experience. Saygın Şenel’s addresses and the 2026 higher education panel explore AI’s effects on education and human life. The project archive combines design applications with recorded talks.
BAU Global: international brand communication
Brand architecture, global and local identity
BAU Global communication connects the education network’s presence across countries through a shared brand approach. Bestimage Group’s portfolio includes brand architecture, corporate identity, strategic communication, digital design, social media and video production. Related to Saygın Şenel’s leadership of Bestimage Group, this work supports the international communication of university and education brands.
Campus culture and the Convention Center
Digital presentation, events and community experience
BAU Campus brings conferences, panels, student events and industry gatherings into university life. The Convention Center’s digital presentation and event communication help students and partners discover these opportunities. Şenel’s campus communication work focuses on presenting physical spaces as environments for learning and creating.
Campus life and event spaces · BAU Club and the alumni community
Governance, teams and the university community
Member of the Bahçeşehir University Board of Trustees
Trustee meetings, gatherings with administrative teams at BAU Campus, graduation ceremonies and alumni relations form different parts of Saygın Şenel’s university agenda. The 2026 trustee meeting and the first administrative gathering at the campus are documented through public photographs and video records. These activities develop through the joint work of academic, administrative and creative teams.
2026 trustee meeting · First campus administrative gathering
From the design archive
Official posts and event records
Institutional and project sources: BAU · BAU Global · Bestimage Group · VideoSanat · BAU YouTube · BAU Instagram
Photographs and design applications come from the relevant institutional and project archives. The projects reflect the joint work of university academic and administrative teams and their partners.